Within the foyer of the Economist Tower, Dusu Choi, a Korean-based artist exhibited Flash, an installation of rotating red and white spiralling barbers signs.
In the UK the candy lights in barber windows are clearly understood as the sign for a particular service – hair-cutting.
In Asia, however, where one of these lights is displayed a person (particularly a man) can get his hair cut, but when there are two he can get the services of a prostitute – and a haircut.
Dusu will present a frame with 12 of these on one side, 13 on the other, 13 being an unlucky number here, but lucky in Asia. The lights themselves have been transformed by Dusu with a myriad of multi-coloured hearts replacing the red and white stripes, making the patterns more complicated, mesmerising and alluring.