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Economist Plaza Exhibition: Luke Oxley – Scheme

The Economist Plaza, 25 St James's Street, London, 2009, ©Paul Farmer and licensed for reuse under the Creative Commons Licence courtesy: The Creative Commons Licence photo: Paul Farmer
The Economist Plaza, 25 St James's Street, London, 2009, ©Paul Farmer and licensed for reuse under the Creative Commons Licence courtesy: The Creative Commons Licence photo: Paul Farmer

6 June 2001—5 August 2001

Consultancy, Economist Plaza

The Economist Plaza
25 St James's Street
London, SW1A 1HG United Kingdom

On each face of every box a word from the phrase Your Future Dream is a Shopping Scheme (a line of street graffiti that Luke Oxley observed) is printed in stretched black lettering. The boxes, placed randomly within their L-shaped configuration, avoid any immediate reading forcing the viewer to decipher the message.

Oxley graduated from the MA course at Goldsmith’s College in 2000. He is known particularly for installations created within non-gallery spaces. His British exhibitions have included New Contemporaries 1999, Club at Beaconsfield, Tardis at Tardis Studios and Mighty Real at Dazed and Confused Gallery. He also took park in April Fools, Sao Paulo in 2000.

Showing concurrently will be another new project by Oxley at Habitat, Tottenham Court Road, that will involve packaging the exhibition space with bubble wrap and packaging tape printed with familiar messages from advertisements.

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